Procter & Gamble will invest $50-Million Dollar Plant Expansion in the Philippines

Procter and Gamble Philippines Inc. is a fully owned subsidiary of Procter and Gamble USA (PMC-USA), a non-resident foreign corporation in the Philippines.

P & G, world's leading consumer products manufacturer, is investing $50 million in the country over the next five years to expand and improve its Cabuyao Distribution Center.

Ed Hunter, P & G vice-president for Asia Product Supply and Asia Sustainability, will formally announce this five-year expansion plan tomorrow.

Hunter will be here in Manila this week for market visit and external engagement, the P & G media advisory said.

The $50 million expansion of its Cabuyao Distribution Center reinforces the company's long term commitment to the Philippines as a key growth market in terms of manufacturing and source of volume, the company said.

Just in May this year, P&G Philippines inaugurated its P3-B state-of-the-art baby-care production facility in Cabuyao, Laguna.

The baby care line supports the growing demand of disposable diapers for both domestic and the Asian region. P & G's Pampers is one of the leading disposable diaper brands.

The new production line was the first phase in the consumer products manufacturing giant's additional investments in the country in a period of three years in order to facilitate growth in the business by optimizing its supply chain.

The three-year expansion program aims to increase capacity and improve and upgrade P&G's products, installing facilities that are the most technically advanced in the world in terms of production. In addition to the installation of new production lines, additional building and infrastructure expansions are being planned.

P&G's global group president for baby care Martin Riant cited the Philippines during the plant inauguration for continuing to be a very attractive investment and growth market for the company.

"The Philippines remains a key market for P&G globally. Throughout the company's 75-year history in the country, P&G has continually invested in innovations to improve and upgrade its plant technology and facilities and provide Filipinos products with superior quality and value," Riant said.

Considered one of the biggest and most advanced manufacturing plants for P&G in Asia, the Cabuyao Plant serves the Philippines and several markets in the ASEAN region.

The plant manufactures fabric and home care brands Ariel, Tide, Bonux, Downy Fabric Enhancer, and Joy Dishwashing Liquid; personal cleansing and skin care products Safeguard, Zest, Secret and Old Spice; feminine care brand Whisper and baby care brand Pampers.

In 2010, P&G Philippines celebrated its 75th year of operations in the country. Today, the Philippines organization has grown to over 1400 employees spread in its 3 entities – P&G Philippines, Inc., which manufactures P&G products for the Philippines and several markets in the ASEAN region, P&GIOSA-ROHQ Manila Service Center, a shared service centre that provides high-end accounting, financial and related services to P&G operations in markets all over the world, and P&G Distributing (Philippines), Inc., which handles the local distribution of its brands. (BCM)

Manila Bulletin 

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